two words. infinitely appreciated. Required for salespeople.
Why a thank you note matters.
Item ID: THYU
People want to feel appreciated. Recognizing your appreciation for them cultivates positive emotions, provided you're sincere. When you are with a prospect that does not become a customer, at least not immediately, a thank you note helps instill a sense of wellbeing in them. It also allows you to reach out to someone you know is serious, but for whatever reason, you did not quite connect. Acknowledge this disconnection and get back on track. You'll be pleasantly surprised by the results.
It's practically guaranteed your competitors are not bothering to send out thank you notes, and that works to your advantage.